All of us have preconceived notions and take certain things for granted. For instance, "exhibitions are viewed in art galleries," or "only women wear pearl necklaces.” If you hold such views, you have come to the right place. This is because the keyword 'Borderless,' which conveys a new impression by removing the boundaries of existing stereotypes and common beliefs such as gender, age, nationality, and customs, has become popular in all fields. The March issue of the hïda CMF newsletter features two articles on the theme of ‘borderless.’ The first article examines instances in which boundaries have disappeared in the fields of fashion, culture, and art.

Fashion & Beauty

“‘I’ am just ‘me’," fashion that transcends common beliefs and notions

The fashion industry is actively reflecting the borderless trend through inter-brand collaboration and attempting to implement new CMFs that break the mold. As the working environment becomes more flexible, the line between work and leisure is dissolving, and the demand for practical and functional ‘Work + Leisure’ designs is on the rise. Men's apparel is adorned with vibrant embellishments and hues, and fur used to create an elegant feel is sometimes grafted onto sporty sneakers.

In addition, men wearing skirts and pearl necklaces have appeared en masse on the runway as 'gender fluid' fashion, which goes beyond the concept of ‘gender-neutral’ and freely crosses gender identities, gains popularity.

Timberland unveiled the 'Future 73 Project' in honor of its 50th anniversary, demonstrating the brand's new direction and value with designs that deviate from traditional CMFs. Saint Laurent drew attention with the introduction of the 'Take Away Box,' a leather handbag shaped like a packaging box.

Also, you've likely seen many brands focusing on the digital space to blur the lines

Culture & Lifestyle

Artistic living spaces that transcend boundaries

Borderless trends can also be found in our daily lives and in the realms of culture and art. It is common knowledge that young artists have transformed Euljiro, Seongsu-dong, and Huam-dong, which contain remnants of the passage of time, into sacred sites for exhibitions and pop-up shops. In addition, abandoned factories, warehouses, and public baths have been converted into cafes and galleries that attract tourists.

What would an art museum inspired by bay salt be like? In July of this year, 'Floating Museum,' the world's first floating art museum, will open on Anjwad Island. Anjwa-do, located in Shinan-gun, Jeollanam-do, is also known as the birthplace of painter Kim Whanki (1913-1974), a pioneer of Korean abstract art. In a reservoir with a water surface area of 13 hectares, seven buildings totaling 1,588㎡ are constructed, including five cube-shaped exhibition halls, a storage room, and an office. The motif of the cube-shaped structure that reflects in the water was inspired by 1,004 floating islands and bay salt.

The works of Japanese artist Yayoi Kusama, a master of contemporary art, blur the 

About hïda

Intops’ CMF-specific brand, hïda, constantly studies materials and methods for product design and helps clients start manufacturing differentiated designs.
In the online/offline CMF library under operation, you can check out CMF samples made with hïda’s technology. 

Please feel free to ask hïda what you have always been curious about or how you think about the newsletter. Suggestions on topics that might be useful are also welcome.